In Generational Insights: Recruiting, learn what employees from all generations are looking for so you can hire the best talent. Human capital is the greatest asset of any business, but good talent is hard to find. What do employees want? In today’s multi-generational workforce, there are at least four different answers to that question. Millennials want meaning and flexibility. Generation X wants openness and collegiality, Boomers want recognition and authority. Matures like rules and respect. Each generation has something to offer so every business needs to offer something to each generation.
Effective multi-generational hiring and retention efforts will help ensure that your human capital start and keep working for you and not for someone else.
The Course Helps Answer Questions Like:
- What does each generation want in a job opportunity?
- Who sees “meaning” & “flexibility” as part of compensation?
- How to suit the ambitions and goals of each generation
- How to choose from the best that each generation has to offer
Cam Marston is the leading expert on generational change and its impact on the workplace and marketplace. As an author, columnist, training and development designer, and lecturer, he imparts a clear understanding of how generational demographics are changing the landscape of business. Generational Insights has helped instruct on generational issues for hundreds of companies and professional groups, ranging from small businesses to multinational corporations, as well as major professional associations, for over 20 years.
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